Ubisoft, the videogame company responsible for known titles such as Assassin’s Creed, Watch Dogs, and Tom Clancy’s The Division, has just recently updated its earnings report for the quarter that ended on the 30th of June. One of the statistics that stood out more than the rest is of a 75.3-percent boost in sales from the firm, and this came from its digital channels. The figure is up significantly as compared to the same three-month period of last year as it only stood at 56-percent then.
Ubisoft’s Latest Earnings Report Points to Positivity
The digital net revenue that’s reported by Ubisoft was $115.4-million, while total sales for the company during the aforementioned period stood at $153.2-million. There is a 75.3-percent digital share that represents a new record high for the videogame company. This figure is deemed to be so high that it may have something to do with the slower summer months. This is in comparison to the holiday period wherein retail is known to be higher. For comparison’s sake, the digital sales made up 32-percent of the firm’s entire sales for all of the fiscal year.
The company also mentioned within the report that its digital revenue figure did include what it calls “recurring player investment,” which comes in at $52.7-million. This figure is up by 113.8-percent as compared to the same period last year. These recurring player investments include the repeated sales of digital items, which include downloadable content (DLC), subscriptions, advertising, and seasons passes.
Ultimately, sales of Ubisoft during the quarter has risen by 44-percent. It was able to garner $106.4-million during the same period last year. The company also mentioned that $153.2-million found in net revenue for the quarter has breached their target.
Back catalog sales is also another area of success for the videogame firm, in which it has risen by 36.3-percent to $139.6-million. This does demonstrate the “increasingly recurring nature of our operators,” the company said.
Ubisoft Chief Executive Officer Yves Guillemot stated the following in a statement: “The outlook for the video game industry has never been so promising. Our growth drivers going forward include the digital transformation, the strong momentum of the PC, console and mobile markets, expansion into new geographic regions (including Asia), the excellent potential of eSports and virtual reality and the extension of the group’s brands beyond video games. All of these factors will help us pursue our strong pace of value creation in the coming years.”
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