Walgreens – Making Digital Couponing a Lot Easier

Avid customers of Walgreens are now able to take advantage of the ability to redeem paperless coupons from the American pharmaceutical company. Customers would also be able to make online purchases, as well as in-store purchases.

Walgreens - Making Digital Couponing a Lot Easier

Shopping at Walgreens Got a Whole Lot Easier

When using the online shopping platform of Walgreens, as well as with the company’s own mobile application, customers are able to “clip” offers on product detail pages, as well as on the platforms’ search results. Lind Filler, president of retail products and chief merchandising officer, had the following to say: “In the last few years, we’ve seen a growing demand from our customers to provide value and a seamless shopping experience whether they visit us in-store, online or through the Walgreens mobile app. Paperless coupons give Walgreens and our vendor partners an opportunity to deliver even greater value to our customers no matter which of our channels they choose to shop.”

The paperless coupons of Walgreens are the electronic coupons available to the company’s more than 85-million active Balance Rewards members that continuously shop through Walgreens.com or through the mobile app. Customers are then able to search and “clip” practically hundreds of offers available that are located in a wide variety of categories. The clipped offers would then be automatically saved to a customer’s Balance Rewards card, and it can then be seamlessly utilized in-store at checkout whenever the customer uses said card.

Abhi Dhar, senior vice president and chief information officer at Walgreens, had the following to say: “We were one of the first retailers to take an innovative and simplified approach in developing the customer experience for digital coupons. These latest enhancements, in addition to integrating our loyalty program with Apple Pay and Android Pay, have made it even easier for the millions of people who use our online and mobile channels every day to save even more at Walgreens.”

Ever since Walgreens launched their paperless coupons back in the year 2014, the pharmaceutical company has noticed a continual increase in monthly redemptions, as there are now more than 135-million coupons in total that have already been clipped through the program. It has been known that the company continuously enhances and simplifies their paperless coupons through offering manufacturer coupons by way of a partnership with Quotient (which was previously called Coupons.com Incorporated). The drugstore chain also plans to offer digital redemption and clipping from product pages for their Monthly Savings Book and Weekly Ad.


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Walgreens – Making Digital Couponing a Lot Easier
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